
Is a group program your next smart move? featuring Jordan King
Liya
Description
Discovering if a group program is your next smart move<br /><br />Jordan Schanda King is a serial entrepreneur and expert at business optimization. Since starting her first business in 2013, she has published a book, founded and co-founded multiple businesses, developed and led group programs in three industries, filed copyrights on multiple products, and successfully sold a business. <br /><br />Now Jordan runs a Contract COO agency, Easy Scaling, specializing in full business management for women who are scaling their service-based businesses. With an all-female team of VAs, OBMs, Copywriters, Marketers, Social Media Managers, and Tech Gurus, they help female founders scale without burning out so that they can build a sustainable business that they love. <br /><br />She’s had to learn the hard way how to run a business that she actually enjoys and is excited to share her expertise with other women on this entrepreneurial journey!<br /><br />TAKEAWAYS:<br /><br />+ Jordan is a fan of group programs for busy momprenuers. Group programs are the perfect combination of education, support, and peer accountability that many models (like courses or memberships) don’t have.<br /><br />+ When it comes to creating passive income (through a course or a digital product), we can use our group program to inform the creation of the product. A group program is much more flexible in that you can co-create with your clients, and this activity can inform the creation of your course.<br /><br />+ When creating your group program it’s important to know WHY you want to create a group program. What is the goal? How does the group program enhance your product suite? How is it helping you to move closer to your goals?<br /><br />+ Two questions to ask yourself when writing your group program’s curriculum:<br />What’s the #1 thing you want your clients to achieve?<br />What do they need to learn in order to get to the achievement?<br /><br />RESOURCES:<br /><br />Visit the blog post associated with this podcast episode: <a href="http://w