Invisible PR - the hidden secret to sales success

<p class="MsoNormal">Get ready to join <a href= "https://www.linkedin.com/in/jonathanhowardfinch/">Jonathan Finch</a>, commercial director at Big Presence, as we discuss the concept of 'invisible PR' and how it's a game-changer for long-term success in sales.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">Jonathan reveals how this idea, centered on cultivating a solid reputation and investing time without immediate returns, helped him secure one of his biggest clients.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">You'll discover how this strategy goes beyond blog posts and is more about what people say about you when you're not in the room.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">We also explore the power of generosity and building relationships in sales.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">Jonathan shares his experience of how supporting his team members led to his promotion to the head of training and development.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">We discuss the art of using social media platforms like LinkedIn to help others and demonstrate your expertise rather than just advertising.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">Finally, we touch on the importance of handling complaints effectively and the surprising benefits of collaborating with competitors.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">This episode is packed with insights that can transform your approach to sales and accelerate your revenue growth.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">--------- EPISODE CHAPTERS ---------</p> <p class="MsoNormal"> </p> <p class="MsoNormal">(0:00:00) - Invisible PR in Sales Concept</p> <p class="MsoNormal">(0:10:25) - Generosity and Building Relationships in Sales</p> <p class="MsoNormal">(0:21:17) - Handling Complaints and Collaborating With Competitors</p> <p class="MsoNormal"> </p> <p class="MsoNormal">--------- EPISODE CHAPTERS WITH SUMMARIES ---------</p> <p class="MsoNormal"> </p> <p class="MsoNormal">(0:00:00) - Invis