Instagram is Dead? How to Diversify Your Jewelry Marketing Strategy

<p dir="ltr">Is Instagram still a viable marketing channel for your jewelry business?</p> <p dir="ltr">Great question which comes on the heels of a maker movement happening on Instagram right now.</p> <p dir="ltr">Here’s the short of the long: a jewelry maker announced on Instagram that she was closing her business because the “Instagram-algorithm” was not showing her posts to her followers.</p> <p dir="ltr">The video went viral and started a movement of frustrated makers “begging” Instagram to change their algorithm back to how it was 5 years ago. </p> <p dir="ltr">My guest today, Alexandra Camacho, and I understand your frustration with Instagram and want to assure you that begging IG to change is not a very good use of your time.</p> <p dir="ltr">Instead, it’s time to diversify how you market your jewelry business. </p> <p dir="ltr">During EP#403: Instagram is Dead? How to Diversify Your Jewelry Marketing Strategy, we chat about the following…</p> <p><strong> </strong></p> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">What you need to know about the Instagram Algorithm in 2023</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The modus operandi of Instagram’s holding company, Meta</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why being an IG hater is just a waste of time and energy – and what to do instead</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How to create a jewelry business that thrive even when Instagram algorithms change</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Multiple tips on using Instagram to your advantage for long term growth</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">And More…</p> </li> </ul> <p><strong> </strong></p> <p dir="ltr">Enjoy this awesome episode and think differently about your jewelry marketing.</p> <p dir="ltr">xo, Tracy</p> <p><strong> </strong></p> <p dir="ltr">Here are the resources mentioned in the show:</p> <p dir=