Inspiration over Information [Nick Wignall]

<p>Listen to the Corey Haines podcast: <a href="https://www.swipefiles.com/everything-is-marketing/43">https://www.swipefiles.com/everything-is-marketing/43</a> (1hr in)</p><p><strong>How to grow a writing audience</strong></p><ul> <li>SEO important to start</li> <li>Something Owned (Wordpress), Something Rented (Google), Something Borrowed (Medium)</li> <li>Inspiration over Information: "Medium really rewards writing that makes it easy on the reader"<ul> <li>5 habits that will make you...</li> <li>Straightforward, and plain, not too intellectual</li> <li>No enormous paragraphs of text</li> <li>Most people want to feel something more than they want to learn something</li> <li>People click in to clickbait titles and find a thoughtful article - challenge expectations</li> <li>Put a little cheese wiz on the broccoli</li> </ul> </li> </ul><p><strong>Transcript</strong></p><ul> <li>Could you share, well, one how you built your audience we've briefly touched on. Okay. We started blogging for a medium thrown out a few times. So like, how have you built your audience that allows you to now make a living online and just any sort of, I don't know, numbers or scale you can share. It's just, some people have an idea of like where you are.</li> <li>Yeah. So I, I had no following on line really to speak of when I started. And so I just put up a WordPress blog and I had a email newsletter and I, I sent out an email to, I don't know, maybe like 50 friends and family and I, my first newsletter probably went out to like 30 or 40 people, again, friends and family.</li> <li>And that, that was probably the case for the. Three or four months. I like, I literally don't think it, it wasn't above like probably 70, 60 people for like three miles. Like it just really, but I do remember finally, like after every single weekly newsletter, my grandfather would always email me back saying great article.</li> <li>Like this was really good. You know, he just always have like something nice to say, and that sounds stupid. But like that m