Inside the Life of a Lakers Content Creator (w/ Brayden Figueroa)

Brayden Figueroa joins us today to talk about his start in content creation, working with the University of Oregon, Los Angeles Lakers, and his advice to upcoming content creators. Brayden's content career started with making gym videos with friends, after endless amounts of time editing with little success at the start. Brayden took the time to learn and invest in how to improve his video production skills he later found himself working for the University of Oregon's marketing team. After graduating, he moved to Bali where his start-up content company took on different projects and his work started to gain traction from the Los Angeles Lakers. Moving back to LA, Brayden began shooting content for league games and is part of the Lakers social media team. Brayden also ends the episode by giving his biggest advice to upcoming creators who want to make content for teams or companies.