Increasing Your FBA Profit Margins by 10-30% Using Dynamic Pricing with Chad Rubin [Ep.122]

<p><span style="font-weight: 400;">Amazon sellers need to be flexible to adapt to market fluctuations, changes in consumer behavior, and supply chain disruptions. But one area where they tend to remain rigid is in their pricing. </span></p> <p><span style="font-weight: 400;">Chad Rubin believes this is a fatal flaw for FBA business. This flaw inspired him to create Profasee, a dynamic repricing tool that helps sellers maximize profits without sacrificing their product ranking on Amazon. </span></p> <p><span style="font-weight: 400;">In this episode, Chad joins us to discuss the origins of Profasee and walks us through his experiences as the founder of Skubana and co-founder of the Prosper Show. He shares why he chose to exit those businesses, and the challenges of being a multi-disciplined entrepreneur running eCommerce, agency, Saas, and event businesses.</span></p> <p><span style="font-weight: 400;">Chad explains how Profasee was born out of his need to revive his flagging eCommerce business, and how pricing is an often overlooked growth opportunity by Amazon sellers. According to Chad,</span></p> <blockquote> <p><em><span style= "font-weight: 400;">“</span></em><strong><em>Your price should never be static</em></strong><em><span style="font-weight: 400;">. Especially in a fast marketplace like Amazon. Your competitors are changing prices. Your inventory, stock positions, your positioning on Amazon, your BSR, your ad spend - everything is changing. So your price should always change too.</span></em> <strong><em>It's the quickest lever to pull that nobody's pulling on Amazon</em></strong><em><span style= "font-weight: 400;">.”</span></em></p> </blockquote> <p><span style="font-weight: 400;">Chad also debunks some common misconceptions about Ai in SaaS and shares how he integrated Ai into Profasee to forecast optimal pricing. We dig into the signals and data that his Ai uses to calculate dynamic pricing, and how his data science team co-pilots the Ai. </span></p> <p><span style="font-weight: 400;">Plus, Chad shar