In Conversation With Pip Murray from Pip & Nut

<p>Multi-award winning founder, Pip Murray, joins Virgin StartUp for an evening of conversation to crack open the secret to creating a successful food brand. </p><br><p>This is a recording of an interview which took place in March 2022. To get your ticket to our next MeetUp, visit <a href="virginstartup.org/events" rel="noopener noreferrer" target="_blank">virginstartup.org/events</a>.</p><br><p>We welcomed self-confessed ‘head squirrel’ Pip to our digital MeetUp stage to find out more about her mouthwatering nut butter brand, Pip &amp; Nut, that has taken the UK shelves by storm. </p><br><p>With a craving for less processed ingredients and no palm oil free options, Pip guided us through her journey from experimenting in her kitchen to becoming the fastest-growing nut butter brand in the UK. She gives us a behind the scenes look into the reality of being a founder, what the challenges were and how she overcame them, plus why finding a gap in the market was key to her success.</p><br><p>Our host, Virgin StartUp advisor and founder of Rebel Book Club, Ben Keene, uncovered Pip’s secrets to creating a brand filled with personality backed by conscious values that are consistent throughout the business. Together they discuss why connecting with your audience is just as important as making a killer product.</p><br><p>If you’re looking to crack this industry, don’t skip this recap!</p><br><p>Virgin StartUp helps founders and future founders start and grow the businesses they’re passionate about. Our monthly MeetUp events are for founders to access invaluable advice and network with like-minded entrepreneurs. Find out more at virginstartup.org </p><br><p>Thanks to the support from Virgin Money, we’re able to make our MeetUp events free to attend, providing thousands of early-stage founders with the support they need to start and scale businesses in the UK.</p><br><p>Virgin Money are here to disrupt the status quo. They want everyone to have a much happier relationship with money. Through their brilliant colleagues, ins