Humanize Your Brand Through Chat Automation with Danny Monzon

<p style="text-align:left;">Our most popular episode up until now was on a similar subject, so we're really happy to have this guest on to revisit it -- but with a big twist!</p> <p style="text-align:left;">Our guest Danny does a great job of differentiating "chat automation," "messenger marketing," and "chatGPT," and how they work through the sales funnel and beyond.</p> <p style="text-align:left;">The technology is important, but it's also fundamentally important that we are humanizing our brand voice through these chat automations.</p> <p style="text-align:left;">"Another one of my mantras that I live by is don't try to automate anything that you've been unwilling to get good at doing manually. Otherwise, you will automate failure."</p> <p style="text-align:left;">He talks us through why most bots are not doing their intended jobs -- because of the humans behind them -- so that's becoming more important as more people and brands are using these tools.</p> <p style="text-align:left;">Our guest...</p> <ul><li><a href='https://www.linkedin.com/in/dannymonzon/'>Danny Monzon</a> From NYC nightclub promoter to Award-Winning agency founder, <a href='https://twitter.com/dannymonzontv'>Danny</a> specializes in chat automation, building customer retention strategies that humanize a brand's voice. He's a two-time speaker at the Midwest Digital Marketing Conference in St. Louis, at Social Media Day Jacksonville, and at multiple virtual summits.</li> </ul> <p>Danny's book recos: "<a href='https://www.amazon.com/Presentation-Secrets-Steve-Jobs-Insanely/dp/1491514310'>The Presentation Secrets of Steve Jobs</a>" "<a href='https://geoffcolvin.com/books/talent-is-overrated/'>Talent is Overrated</a>" by Geoff Colvin</p> <p style="text-align:center;">~._.*._.~</p> <p style="text-align:center;">We are "<a href='https://twitter.com/MakeAMarketer'>Making a Marketer</a>"... in all ways. Check out episode 123 - and please take a minute to follow, rate, & review us on your podcast platform of choice & get each ep. when it drops...