How Your Unconscious Mind Prevents You form Crushing It in Sales

<p><span style="font-weight: 400;">Recently, I surveyed 40 people, and every one of them cringed when we talked about sales and money.</span></p> <p> </p> <p><span style="font-weight: 400;">These are people who are interested in growing a business — why would they have such a reaction? Business owners need sales to make money and money makes a business a business.</span></p> <p> </p> <p><span style="font-weight: 400;">NLP teaches that the unconscious mind is “a highly moral being,” meaning it upholds beliefs. And the morality your unconscious mind works so hard to uphold is the one that you’ve taught it through your beliefs. The problem is that many of us have deeply rooted, limiting beliefs like…</span></p> <p> </p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“Money is hard to come by.”</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“I never have enough.” </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“Selling feels icky.”</span></li> </ul> <p> </p> <p><span style="font-weight: 400;">And your unconscious mind is doing the work to uphold those beliefs and giving you the real-life manifestation of them in your world. The result is that you’re living the essence of your beliefs. If your beliefs are positive and lead to you having what you want, then that’s fantastic. If they don’t, it’s time to get to work and teach your unconscious mind what you want instead. </span></p> <p> </p> <p><span style="font-weight: 400;">In business, things can get sticky because your unconscious mind has also adopted some ideas about selling.</span></p> <p> </p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“Salespeople are sleazy.”</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“Salespeople are pushy.”</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">“Selling is greedy.”</span></li> </ul> <p>