How Video Content Marketing Can Learn From Good Writing with Ann Handley from Marketing Profs

<p>Ann Handley from Marketing Profs is an expert in helping businesses do content marketing better, and traditionally that means written content for blogs. But how do these best practices correlate to YouTube videos. Today Ann is telling us how.</p><p><b>GUEST:</b> <a href='https://annhandley.com/'>Ann Handley</a> from <a href='https://www.marketingprofs.com/'>Marketing Profs</a>. Get Ann’s <a href='https://annhandley.com/newsletter/'>newsletter</a> and her books, <a href='https://www.amazon.com/gp/product/1118905555'>Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content</a> and <a href='https://www.amazon.com/gp/product/1118232607'>Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business</a>. Also follow her on <a href='https://twitter.com/MarketingProfs'>MarketingProfs Twitter</a>, <a href='https://twitter.com/annhandley'>her personal Twitter</a>, <a href='https://www.linkedin.com/in/annhandley/'>LinkedIn</a>, and <a href='https://www.youtube.com/user/RedChileDog'>YouTube</a>.</p><p><b>SUBSCRIBE: </b><a href='https://podcasts.apple.com/us/podcast/video-marketing-value-podcast/id1396372344'><b>Apple Podcasts</b></a><b> | </b><a href='https://open.spotify.com/show/7MT7QCPfMppItwk1w9eApm'><b>Spotify</b></a><b> | </b><a href='https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8zOTQ2MDYucnNz'><b>Google Podcasts</b></a><b> | </b><a href='https://www.stitcher.com/podcast/heycom/heycom-video-content-marketing-tips'><b>Stitcher</b></a><b> | </b><a href='https://feeds.buzzsprout.com/394606.rss'><b>RSS</b></a></p><p><b>HOSTS:</b> The <a href='http://videomarketingvalue.com/'>Video Marketing Value Podcast</a> is hosted by:<br/><b>– Dane Golden</b> of <a href='http://vidiup.tv/'>VidiUp.tv</a> and <a href='http://vidtarget.io/'>VidTarget.io</a> | <a href='http://linkedin.com/in/danegolden'>LinkedIn</a> | <a href='http://twitter.com/danegolden'>Twitter</a> | <a href='https://www.youtube.com/vidiup'>YouTube</a