How to write copy that converts [for lead generation or...]

Links related to this episode: ☕ https://www.buymeacoffee.com/royfurr (Wanna say "thanks" for this episode?  Buy me a coffee...) ⭐⭐⭐⭐⭐ Links mentioned in this episode ⭐⭐⭐⭐⭐ ❓ https://www.breakthroughmarketingsecrets.com/ask?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211122 (Ask Roy your question) 💡 https://www.btmsinsiders.com/courses/high-velocity-copywriting?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211122 (High-Velocity Copywriting) 💡 https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211122 (BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…) ⭐⭐⭐⭐⭐ Get more from Roy ⭐⭐⭐⭐⭐ 📺 https://www.youtube.com/user/royfurr?sub_confirmation=1 (Subscribe to Roy’s YouTube channel) 🎧 https://breakthroughmarketingsecrets.captivate.fm/listen (Subscribe to the Breakthrough Marketing Secrets podcast) 📧 https://www.breakthroughmarketingsecrets.com?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211122 (Get Roy’s Daily Emails) 🤝 https://www.breakthroughmarketingsecrets.com/work-with-roy/?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20211122 (Apply to work with Roy) I love when I get SPECIFIC questions — like today’s about lead generation copywriting… I get a TON of questions I could answer in my weekly Mailbox Monday episodes. But something vague like “help me get more traffic to my website” just doesn’t cut it. Because there’s not a lot to go off of there, and it’s vague enough that I don’t really know where to start. Alternatively, today’s Mailbox Monday question... From Harrison, about his side hustle… Was SPECIFIC, and thus USEFUL. In fact, he didn’t just ask about lead generation copywriting… He linked to his website, which I could react to, to give a better answer. (This is NOT an invite for a