How To Validate Your Product Idea FAST with Justin Fenchel, Co-Founder & CEO at BeatBox Beverages

In this episode of The Physical Product Movement, we're joined by Justin Fenchel, CEO, and Co-founder of BeatBox Beverages. Justin reveals how to validate your product idea quickly and inexpensively, how to make sure you're partnering with the right distributor to get your product in front of your "Target Customer" and also how to build an authentic brand.