How to Use The Speaker Lab to Deepen Relationships, with Grant Baldwin

<p>Mo asks Grant Baldwin: How can we use speaking to deepen relationships?</p> <ul> <li>One of the best things about speaking is that oftentimes it’s an in-person human experience. People do business with those they know, like, and trust, and there’s no better way for that than meeting someone in person at a conference or an event, especially if you’re a speaker who is seen as an authority.</li> <li>Speaking at an event gives the audience a sense of who you are, and whether they can trust you to connect with their people. It’s a way to build the camaraderie and rapport that leads to future business.</li> <li>Being a speaker at an event changes the way people think about you. Your perceived value and reputation skyrockets after speaking and you’re assigned a certain level of authority that’s hard to replicate in other ways.</li> <li>Being a speaker also gives you the opportunity to get to know other speakers.</li> <li>Speaking gigs don’t always result in commercial opportunities right away; sometimes they are a means of connecting to other speaking opportunities. You never know who will be in the audience and what that relationship could turn into.</li> <li>Part of being a speaker is planting a lot of different seeds with a large number of people. Being a speaker is a long-term business and you can find opportunities by being persistent, following up, and just constantly showing up.</li> </ul> <p> </p> <p>Mentioned in this Episode:</p> <p><a href="http://growbigplaybook.com/" target="_blank" rel= "noopener">GrowBIGPlaybook.com</a></p> <p><a href="http://thespeakerlab.com" target="_blank" rel= "noopener">thespeakerlab.com</a></p>