How to Turn Your Content Into Cash with Ellie Diop

<p>Episode #222. Looking to grow your online community and following but can’t seem to keep up the balancing act between business and life (or worse: work and more work)?</p><p>You want to build your following and foster an online community that’s engaged and energized. And you know you need to show up for them - and keep showing up - and offer products and services to help meet their needs.</p><p>But there are just some days where you either don’t have that level of energy to put out valuable content or maybe have the resources and energy but just don’t know where to start. </p><p>This week, we have Ellie Diop talking to us about the core of how she quickly grew her community that takes out their wallets, joins her programs, and pays for her variety of offerings. Ellie breaks down the framework she uses for her funnel and the process for how she&apos;s built her community and turned content into cash.</p><p><b>In This Episode You’ll Learn:</b></p><ul><li>How being consistent and showing up without fail helped establish Ellie’s brand and business</li><li>Doing lives on social platforms creates direct relationships with your audience and expedites the trust factor</li><li>Harnessing the different levels of audience engagement through value-adding content that inspires, educates, and converts</li><li>Offering a diversity of options and having something new and fresh for your audience </li><li>Pricing techniques that allow you to scale</li><li>Having a diverse of a diversity of channels to contact your audience</li></ul><p><b>Favorite Quotes</b></p><p>“One of the biggest things that played a part in my success is just remaining consistent. When I look back at what I did, that made the most difference. Sometimes it takes people a while to really know, “Oh, do I want to buy from this person? Do they really have the solution to my problem?” Having that interaction with them online really helped to solidify that relationship. And then it just grew from there.”</p><p>“Be bold and just try it. As business owners, we may o