How to Tarantino Your Business

<p dir="ltr">I think Tarantino is a genius.</p> <p dir="ltr">Before his movie “Once Upon A Time In Hollywood” was released, Quentin Tarantino said something very intriguing I believe all business people should take to heart in an interview he did with Deadline.</p> <p dir="ltr"><span style="font-size: 18pt;">The context:</span></p> <p dir="ltr">The plot of the movie is about a Hollywood actor and his stuntman in the late 60’s.</p> <p dir="ltr">And to make sure the movie is as authentic as possible, Quentin literally wrote 5 episode scripts of the fictional TV show the actor starred in, in the movie (the audience who sees this movie will never see), as well as wrote out the main character’s entire fictional back story and filmography, film by film, as well as every single director he worked with, and all the little stories, quirks, and anecdotes on the sets he worked on, how he got his roles, who the casting directors were, which movies worked, which bombed, etc etc etc.</p> <p dir="ltr"><span style="font-size: 18pt;">Why did he do all this extra work?</span></p> <p dir="ltr">And, why did he do it even though the audiences won’t see it?</p> <p dir="ltr">Because, as he put it in the interview:</p> <p dir="ltr">“[The audience] need to know that I take this mythology this history seriously, and that there are answers to these questions. I don’t have to vomit it out but if you ask, I could tell you. The writer needs to know that mythology backwards and forwards. You need to be able to throw it off with the expertise of an expert.”</p> <p dir="ltr">Lots of meat in that paragraph.</p> <p dir="ltr">It’s like a crash course in writing school in some ways — especially for marketers, copywriters, and anyone in business wanting to dominate and control a niche.</p> <p dir="ltr"><span style="font-size: 24pt;">But, like any skill, you still have to work hard at learning and mastering it first.</span></p> <p dir="ltr">Thus, it’s completely incompatible for those who waste all day nattering on about nonsense in free Flakebook gro