How to Rank Higher on YouTube | Ep. #335

<p>In Episode #335, Eric and Neil discuss how to rank higher on YouTube. Tune in to learn how you can successfully get your video ranking to new heights on YouTube and why a putting out a 20-minute video is better than a 2-minute one.</p> <h3>Time Stamped Show Notes:</h3> <ul> <li>00:27 – Today’s topic: <em>How to Rank Higher on YouTube</em></li> <li>00:51 – YouTube tags help the algorithm figure out what the video is about</li> <li>01:06 – You have different keywords and you need to know which keyword drives traffic</li> <li>01:16 – Check out <a href="http://keywordtool.io/">Keyword Tool</a>, <a href="https://www.semrush.com/">SEMrush</a> and <a href= "https://www.google.com/webmasters/tools/home?hl=en-GB">Google Search Console</a> for keyword performance</li> <li>01:36 – YouTube looks at your engagement <ul> <li>01:54 – Between a shorter video and longer one; the longer one will rank higher because YouTube tracks the length of time viewers stay engaged with the video</li> <li>02:18 – The longer people stay on YouTube, the more engaged they are and the more money YouTube makes from their ads</li> </ul> </li> <li>02:53 – If you want to build your watch time, think about building a playlist <ul> <li>03:03 – Playlists can get people to watch over time</li> </ul> </li> <li>03:31 – <a href="http://www.viqsolutions.com/">VIQ</a> and <a href="https://www.tubebuddy.com/">TubeBuddy</a> can help with the tags people are using on their videos and other statistics <ul> <li>03:56 – <a href="https://www.tubebuddy.com/">TubeBuddy</a>’s tag explore can help you find recommended tags</li> </ul> </li> <li>04:10 – To do well, upload videos consistently and share them to other channels to increase engagement</li> <li>04:27 – It takes time to see results on YouTube</li> <li>04:44 – Neil sees improvements on his YouTube videos after promoting them everywhere</li> <li>04:52 – Eric’s <a href= "https://www.youtube.com/user/gogrowtheverywhere">Growth Everywhere</a> YouTube channel is growing on its own</li> <li>05:06 – Eric learned that