How to Purchase with Purpose and Make Your Dollar Count with Lindsay Sims

<p>While fast fashion and cheap, disconnected consumerism are the default shopping modes these days, there is a growing alternative to the status quo - an entire movement of conscious businesses bringing sustainability and fair trade principles to a larger market. With a perspective straight from the inside, ethical boutique owner Lindsay Simms joins me for a conversation that explores the impact and empowerment created by businesses focused on sustainable goods and fair trade.</p> <p>Lindsay and I dive into a conversation that reveals the connections and “ripple effects” of our individual purchasing power within the larger systems of consumerism. We discuss voting with our dollars, how to find conscious businesses that live up to their marketing, and the global connection that exists from a product’s creator to its actual consumer.</p> <p>We also mention a number of specific companies and resources in this episode:<br> <a href="http://www.girlfriend.com/"><u>Girlfriend Collective</u></a>: for ethically made activewear and leggings</p> <p><a href="https://goodonyou.eco/"><u>Good on You</u></a>: the website, app, and Instagram account that provides ethical brand ratings and helps you discover more ethical brand</p> <p><a href="https://maisonsoleil.com/"><u>Maison Soliel</u></a>: Lindsay’s own ethical boutique</p> <p>If you’re someone who says “I want to change the future” or “I want things to look better for people,” realize that huge companies won’t change their exploitative business practices if they remain supported with your hard-earned money. From this episode, you’ll start to recognize that there are people and stories behind all the products that you buy, and that you have support and empower this new kind of conscious movement with every purchase.</p> <ul> <li>[2:30] Introduction to Lindsay Sims, owner/founder of the ethical fashion boutique Maison Soleil</li> <li>[3:14] Lindsay’s journey that led her to create Maison Soleil and focus on fair trade</li> <li>[11:17] The cycle of empowerment in business