How to Promote Your Blog Post on a Tight Budget | Ep. #38

<p>In Episode #38 Eric and Neil teach you how to promote a blog post. Whether you have a tight budget or an endless one, one of these plans will help you get people to read your content and share it.</p> <h3>Time Stamped Show Notes:</h3> <ul> <li>00:24 – How to promote a blog post</li> <li>00:43 – In the beginning, 80% of your time should be spent on promotion.</li> <li>01:00 – Find people who have already shared content <ul> <li>01:15 – Use <a href="http://buzzsumo.com/">Buzzsumo</a> and <a href= "https://twitter.com/jack_welch?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor"> Twitter</a></li> <li>01:50 – Think about how you can stand out.</li> </ul> </li> <li>02:10 – Link out to influencers within the blog post. <ul> <li>02:55 – Link out ten times for every 1000 words.</li> <li>03:10 – Linking to companies.</li> </ul> </li> <li>03:28 – Paid social ads. <ul> <li>03:40 – A huge chunk of funds go to promotion.</li> <li>04:14 – Drive people to your site using <a href= "https://www.facebook.com/business/products/ads">Facebook</a>.</li> <li>04:29 – Also use <a href= "https://www.google.com/intl/en/ads/">Google</a>.</li> </ul> </li> <li>04:40 – Figure out how to write amazing headlines <ul> <li>05:00 – <a href= "http://www.copyblogger.com/10-sure-fire-headline-formulas-that-work/"> Copyblogger Headline Formulas</a></li> <li>05:30 – Headlines make a huge difference!</li> <li>05:45 – <a href= "https://www.portent.com/tools/title-maker">Portent Headline Generator</a></li> </ul> </li> <li>06:05 – Build up a group of people that will help promote your content. <ul> <li>06:35 – It will give you the initial boost with your posts.</li> </ul> </li> <li>07:15 – Meeting people at conferences and build relationships. <ul> <li>07:40 – One guy who had a smart strategy reaching out to Eric and Neil.</li> </ul> </li> <li>08:10 – Take a look at <a href= "https://support.google.com/adwords/answer/6105478?hl=en">Gmail advertising</a>. <ul> <li>08:35 – A lot of targeting options.</li> </ul> </li> <li>08:58 – Two Facebook strategie