How to Keep Improving Your Offer

<p><span style="font-weight: 400;">Is your offer really finished? </span></p> <p><span style="font-weight: 400;">Is the funnel complete? </span></p> <p><span style="font-weight: 400;">Is there something more you can add? </span></p> <p><span style="font-weight: 400;">Ask these three questions all the time, even when you have an amazing funnel. </span></p> <p><span style="font-weight: 400;">At any point in the sales process, you can do more if you just ask yourself the question “what else can we do?” </span></p> <p><span style="font-weight: 400;">If people click on your landing page but do not give you an email address, retarget them with ads. </span></p> <p><span style="font-weight: 400;">If they give you their email address but do not buy, contact them with an email or text or messenger sequence. </span></p> <p><span style="font-weight: 400;">If they buy your low-cost product, how can you add more to it with an order bump? </span></p> <p><span style="font-weight: 400;">Are there additional upsells you can add after they’ve made that first purchase? </span></p> <p><span style="font-weight: 400;">If they don’t take the big upsell, can you down sell something instead? </span></p> <p><span style="font-weight: 400;">What touchpoints can you create when the buying process is over to give them an opportunity to purchase higher-end products? </span></p> <p><span style="font-weight: 400;">Even if you’re making a lot of money—in fact, Especially when you’re making a lot of money—look for where you can add more. </span></p> <p><span style="font-weight: 400;">I guarantee there is always more you can do.</span></p>