How To Identify The Right Buyer For Your Agency Acquisition

<p>Are you setting up the processes you’ll need to sell your agency one day? How would you go about weeding out the red flags to identify the right buyer? Today’s guest started his agency at 25 and didn’t think he’d ever want to sell. The pandemic made him reconsider, but he needed to find the right buyer. Someone that would benefit his clients, his team, and allow him to still be a part of his agency's future.</p> <p><strong>Aaron Levenstadt</strong> was working at Google when he started offering SEO consultancy services to referred clients. When some of them asked for on-going support, he started <a href= "https://pedestalsearch.com/" target="_blank" rel= "noopener">Pedestal Search.</a> His agency focuses on helping businesses drive more productive traffic from search engines to their websites or stores. Now, years later, he found the right buyer and continues to be a part of his agency’s growth.</p> <p>In this episode, we’ll discuss:</p> <ul> <li>How he decided to sell.</li> <li>Red flags in possible buyers.</li> <li>How to identify the right buyer for your agency.</li> </ul> <h2>Sponsors and Resources</h2> <p><strong>E2M Solutions: </strong>Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design and development agency that has provided white label services for the past 10 years to agencies all over the world. Check out <a href="http://e2msolutions.com/smartagency" target="_blank" rel="noopener">e2msolutions.com/smartagency</a> and get 10% off for the first three months of service.</p> <h2>Subscribe</h2> <p><a href= "https://podcasts.apple.com/us/podcast/smart-agency-masterclass-jason-swenk-podcast-for-digital/id870206013" target="_blank" rel="noopener">Apple</a> | <a href= "https://open.spotify.com/show/0FiKuRTpkJ7OraCJBUIlr9" target= "_blank" rel="noopener">Spotify</a> | <a href= "https://www.iheart.com/podcast/263-smart-agency-master-28334260/" target="_blank" rel="noopener">iHeart Radio</a> | <a href="https://www.stitcher.com/show/the-smart-agency-masterclass-marketing-b