How to Get Started with Influencer Marketing

<p><span style="font-weight: 400;">As an entrepreneur, you may know that marketing is key to success. If you're looking to take your marketing strategy up a notch, then influencer marketing may be the way to go. But where do you start? </span></p> <p><span style="font-weight: 400;">Today’s guest, Taylor Legace, Co-CEO of Kynship, will be sharing all about influencer marketing, the biggest value influencers can bring and how to maximize content in the influencer marketing space. </span></p> <p><strong>Main Topics:</strong></p> <p><span style="font-weight: 400;">- Why the influencer marketing “Pay for Post” Model is dead</span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">- Influencer’s biggest value add</span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">- How to get the most ROI out of an influencer marketing program</span></p> <p><strong>Key Takeaways:</strong></p> <p><span style="font-weight: 400;">- 5 Actionable Steps for listeners to takeaway and implement to build a profitable influencer marketing program internally</span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">- How to identify and outreach to influencers</span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">- How to maximize the content influencers post organically in paid media via Facebook and TikTok ads</span></p>