How To Get Guest Spots On Podcasts (FREE PR!) – Follow This Road Map!

<p>Michelle Glogovac is THE podcast matchmaker!   Not only is she a podcast host, but a PR agent helping others get featured interviews on other podcasts.   As a podcast host and PR agent, she knows the ins and outs of getting interviews and following podcast etiquette tips!</p> <h3>First Phase</h3> <p>Michelle was in corporate aviation for 18 years doing sales and business development. She sold jet fuel to corporate flight departments. Her career started while she was in college at UCSB and she had the fun experience of meeting a number of celebrities and CEOs. Michelle was never into planes, fuel or sales, but it was a job that paid well and allowed her to travel and also move to different cities.</p> <p>She was laid off in April 2018 and by then had two young children at home. Her husband is also in the aviation industry, so she had juggled schedules and traveling as a family plus a nanny for long enough. She wanted to work for herself from home and be with her kids. She listened to her first podcast in September 2018 and in December 2018, started pitching her first client.</p> <h3>Second Phase</h3> <p>Michelle owns a podcast production and PR agency. The problem she solves for her clients is getting their voice and message heard by a larger audience. Whether it’s in launching their own podcast and helping them use their own voice to reach the masses or finding them podcasts that are a good fit for them to spread their knowledge and message while providing the host with something they weren’t already providing.</p> <h3>Podcast Etiquette For PR</h3> <ul> <li>Identify your key message <ul> <li>What are you an expert at?</li> <li>It’s good to have more than topic you can focus on.</li> <li>Focus on what the host and her listeners will learn from you</li> </ul> </li> <li>Research podcasts <ul> <li>Listen to podcasts to ensure they are a good fit for you.</li> <li>Learn about the host to ensure the conversation will be effective and they will want to learn what you know and share your message with their audience.</