How to Get a 60% ROI on Your Website in Less Than 6 Months With Zach Zorn [Ep.103]

<p><span style="font-weight: 400;">Building and acquiring websites is a great way to make money online. But growing these sites can be a slow process if you don’t know which levers to pull to improve your traffic and conversions. </span></p> <p><span style="font-weight: 400;">Luckily for Zach Zorn, he quickly figured out which key areas to focus on - a discovery that lead to a 60% ROI on his website in under six months! After making a successful exit from that site, he decided to share his online business knowledge with the world. </span></p> <p><span style="font-weight: 400;">Zach is the owner of Money Nomad, a website that provides digital entrepreneurs with tips and strategies on how to grow their businesses. Money Nomad also collaborated with Empire Flippers to open up an online business marketplace selling businesses that fall below our minimum valuation threshold. </span></p> <p><span style="font-weight: 400;">In this episode, Zach joins us to discuss the origins of Money Nomad and how it evolved from a simple content site into a fully-fledged marketplace. </span></p> <p><span style="font-weight: 400;">We dive into the techniques and frameworks Zach uses to grow his website portfolio, including making the best use of different monetization methods, and optimizing the website’s CRO to maximize profits. According to Zach,</span></p> <blockquote> <p><em><span style="font-weight: 400;">“When it comes to content sites, making sure you have the correct affiliate offerings and creating call-to-action buttons are quick wins that buyers can take advantage of. Literally adding blue, red, or green buttons that tell people what you want them to do really helps with conversions. If possible, you should also update your theme to a faster, cleaner theme.”</span></em></p> </blockquote> <p><span style="font-weight: 400;">Zach also walks us through his acquisition strategy, his experiences using the Empire Flippers marketplace, and the pros and cons of buying businesses privately vs through a broker.</span></p> <p><span styl