How to Experiment Quickly & Find HUGE Wins (5 Steps)

<p><span style="font-weight: 400;">Is your organization too afraid of trying new things? Do you have an idea for an experiment but are not sure how to pitch it to your boss?</span></p> <p><span style="font-weight: 400;">Let&rsquo;s change that.</span></p> <p><span style="font-weight: 400;">My guest today is David Arnoux, Co-founder, and Head of Growth at GrowthTribe. In this episode, we talk about developing an experimental mindset, why visual storytelling is vital to get buy-ins, and how to run marketing and growth experiments to find huge wins.</span></p> <p><strong>We covered:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">The symptoms of companies that are not experimenting enough</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What companies need to have in place before starting experimenting</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The danger of &ldquo;growth for the sake of growth&rdquo;</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The type of companies that David won&rsquo;t train or work with</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why experiment culture should begin with the mindset</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to change the mindset in an organization</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why visual storytelling is essential in presenting your experiments</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The single data source to help you pick the right ideas to run with</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">A few examples of crazy experiments David ran</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">David&rsquo;s advice to aspiring marketers</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What David thinks marketers should learn for the next