How To Differentiate Your Personal Identity From Your Brand Identity

<p><span style="font-weight: 400;">Sometimes our perception of things are so close together they seem like they’re the same: an actor and a character, skin and clothes, or even a married couple. It’s a funny thought since you can find a separation between the two no matter how close or connected the pair seem. They exist as two different entities, like your personal identity and your brand identity.</span></p> <p><span style="font-weight: 400;">Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to differentiate your personal identity from you brand identity on this episode of the</span> <a href= "https://yoursalesmaven.com/maven/podcast-sales-maven-show/"><span style="font-weight: 400;"> Sales Maven Show.</span></a></p> <p><span style="font-weight: 400;">In today’s episode, Nikki’s solo discussion explores language that uses personal claims in sales conversations and how to substitute this approach. Nikki often sees entrepreneurs use identity statements in their communications, which can make clients feel distant or cause entrepreneurs to feel personally judged. If you can’t seem to separate yourself and your business, it could be a good time to redirect the focus of your language. Listen as Nikki explains how to make sure your personal identity is not unnecessarily consumed by your brand identity.</span></p> <p><span style="font-weight: 400;">Nikki invites you to join the</span> <a href= "https://yoursalesmaven.com/society/"><span style= "font-weight: 400;">Sales Maven Society</span></a><span style= "font-weight: 400;">, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the</span> <a href= "https://sales-maven.thrivecart.com/sales-maven-society/?ref=podcast"> <span style="font-