How To Build a SaaS Cancellation System

<p><strong>Exclusive Download:</strong> Cancellation Capture System™ – The Flow, Design and Copy You Need To Save Cancellations & Learn as Much as You Can Before a Customer Leaves - http://bit.ly/2ux7Lqo<br /> <br /> --<br /> <br /> <a href="https://youtu.be/7PheUT_ekBg" target="_blank" rel= "noopener noreferrer">It kept me up at night</a>… <br /> <br /> The entrepreneurial sweats.<br /> <br /> I used to dream about it, about how to fix it. <br /> <br /> I read every book on it. Every blog post, every case study. I spoke to other SaaS founders  that fought the same battle. I <em>needed</em> to win.<br /> <br /> What battle?<br /> <br /> <span id="more-4929"></span><em>The Battle of Churn</em>.<br /> <br /> 20% of my customers were leaving. I’d worked hard to win them over and now 1 in 5 would cancel their account every month.<br /> <br /> I fought that churn and with time… I brought it down to 8%. <br /> <br /> That’s EPIC! That meant we now had a 92% customer retention rate!<br /> <br /> That single battle won us the war. Each new customer brought <a href="https://www.danmartell.com/increaseltv/" target="_blank" rel="noopener noreferrer">a greater LTV</a> (lifetime value), our marketing efforts paid greater ROI, and my SaaS became one of the fastest-growing in Silicon Valley.<br /> <br /> And you know what proved to be the biggest <a href= "https://www.danmartell.com/reducechurn/" target="_blank" rel= "noopener noreferrer">churn buster</a>?<br /> <br /> The Cancellation Page.<br /> <br /> Your cancellation system <em>single-handedly </em>confronts your churn rate and boosts your profit. So you’ve GOT to optimize it.<br /> <br /> That’s why I made this week’s video for you. The best 7 minutes you’ll spend today, I promise you.<br /> <br /> In this video, we pull apart what makes a robust cancellation system:<br /> <br /> 1. Remind The Loss<br /> 2. Align Alternatives (This makes such a difference.)<br /> 3. Win The Why<br /> <br /> Don’t EVER let your customers walk away without first asking for their feedback. <