How Syncari Successfully Launched A New Feature (The Data Fitness Index) | Episode #22

<p>In this episode, Tukan spoke with the Director of Demand Generation at Syncari, Aubrey Morgan.</p> <p><br></p> <p>Launching a new feature as a B2B company is tough... especially when every single one of your competitors is doing the same PR "feature-release"</p> <p><br></p> <p>So how do you make your new, shiny feature stand out? 🤔</p> <p><br></p> <p>Well, for today's episode we've got on Aubrey Morgan who was responsible for launching "The Data Fitness Index" - a new feature Syncari were rolling out.</p> <p><br></p> <p>In the episode you'll learn:</p> <p><br></p> <p>1️⃣The distribution channels Aubrey leveraged to promote the feature-release.</p> <p><br></p> <p>2️⃣How they executed a "product-webinar" to show-off the feature to prospective customers.</p> <p><br></p> <p>3️⃣The data behind the feature launch campaign!</p> --- Send in a voice message: https://anchor.fm/show-me-the-data/message