How Social Media Powers the Sam's Club Brand

<p>Natalie Hite, Associate Director of Brand Marketing at Sam’s Club, joins the Social Pros Podcast in part two of a five-part <strong>Social Pros Deep Dive series</strong>.</p> <p><strong>Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:</strong></p> <p><strong><a href="https://sforce.co/2U5DPt4">Salesforce Marketing Cloud</a></strong></p> <p><strong><a href= "http://www.bit.ly/brandinfluenceranking">Upfluence</a></strong></p> <p><strong><a href= "http://www.supermetrics.com/social-pros">Supermetrics</a></strong></p> <p><strong>Full Episode Details</strong></p> <p>In this <strong>five-part Deep Dive</strong> into Sam’s Club, we look at how their busy team executes its social media strategy.</p> <p>For an insider look at how Sam’s Club’s social media team operates, each episode features a different social team member. They speak a bit about their role and how they fit into the now-huge social media team at Sam’s Club.</p> <p>What makes the Sam’s Club brand so unique?</p> <p>In the previous episode of the Social Pros Deep Dive series, Sabrina Callahan spoke about how she focused on getting the brand right before anything else.</p> <p>In this episode, part two of the Deep Dive series, Natalie Hite, shares more details about what makes the Sam’s Club brand so special – and how social media fits into that. She talks about why <strong>“brand storytelling has been our primary objective.”</strong></p> <p>Natalie discusses how vital connection, communication, and brand storytelling are to Sam’s Club and how her role as Associate Director of Brand Marketing helps drive results.</p> <p><strong>All episodes of this series are out now, ready to binge!</strong></p> <p>As this is a brand-new series, we’d love to hear some feedback on what you think of the Social Pros Deep Dive. Please share any thoughts you have by emailing Jay directly at <strong><a href= "mailto:jay@convinceandconvert.com" target="_blank" rel= "noopener">jay@convinceandc