How SEO Boosts Your Traffic

<p><span style="font-weight: 400;">Alexis Schomer is a serial entrepreneur with a passion for solving problems through innovation.</span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;">Born and raised in Los Angeles, she graduated from California Lutheran University, Thousand Oaks, where she co-founded her first tech start-up. Alexis has been recognized for her passion and hard work as a business owner by the City of Santa Barbara, the Camarillo City Council, California State Legislature, and the US Congress; and was awarded the Emerging Business Award by the Spirit of Entrepreneurship Foundation. She is a frequent speaker at educational and motivational events, publishes articles across various disciplines, and is a consultant for marketing and business practices in addition to running Simply Branded.</span></p> <p> </p> <p><strong>During the show we discuss:</strong></p> <p> </p> <p><span style="font-weight: 400;">SEO</span></p> <p><span style="font-weight: 400;">How SEO help businesses</span></p> <p><span style="font-weight: 400;">Relationship between SEO and SEM</span></p> <p><span style="font-weight: 400;">Different types of SEO</span></p> <p><span style="font-weight: 400;">Good SEO strategy</span></p> <p><span style="font-weight: 400;">White hat SEO techniques</span></p> <p><span style="font-weight: 400;">Effective SEO strategies</span></p> <p><span style="font-weight: 400;">Tools to use with SEO</span></p> <p><span style="font-weight: 400;">Predicting the success of an SEO strategy</span></p> <p><span style="font-weight: 400;">Measuring SEO success</span></p> <p><span style="font-weight: 400;">What affects SEO ranking</span></p> <p><span style="font-weight: 400;">Keyword research</span></p> <p><span style="font-weight: 400;">Conducting keyword research</span></p> <p><span style="font-weight: 400;">Where to put SEO keywords</span></p> <p><span style="font-weight: 400;">Link building and why it matters</span></p> <p><span style="font-weight: 400;">SEO factors that are not in yo