How Peloton Beat Soul Cycle | Ep. #1169

<p><span style="font-weight: 400;">In episode #1169, we share with you all the reasons why we think Peloton beats SoulCycle. In terms of the user, Peloton has the advantage of home convenience, it works out cheaper, and it offers a competitive, gamified experience. Tune in to hear why exactly Peloton is such a compelling exercise tool! </span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li>[00:25] <span style="font-weight: 400;">Today’s topic: How Peloton Beat SoulCycle. </span></li> <li>[00:32] <span style="font-weight: 400;">What Peloton and SoulCycle are respectively and their different business models. </span></li> <li>[01:13] <span style="font-weight: 400;">What SoulCycle sold to Equinox for and Peloton’s $8 billion evaluation. </span></li> <li>[01:31] <span style="font-weight: 400;">Why we say Peloton is winning: home convenience, cheaper and product experience.  </span></li> <li>[02:06] <span style="font-weight: 400;">Competing with friends from all over as one of the best things about Peloton. </span></li> <li>[02:43] <span style="font-weight: 400;">How Peloton’s gamified approach gets your competitive juices going. </span></li> <li>[03:17] <span style="font-weight: 400;">The usefulness of the dashboard on which you can measure your performance. </span></li> <li>[04:06] <span style="font-weight: 400;">How Peloton compels you to pay your monthly subscription and why they’re sticky. </span></li> <li>[05:24] <span style="font-weight: 400;">That’s it for today!</span></li> <li>[05:25] <span style="font-weight: 400;">To stay updated with events and learn more about our mastermind, go to the</span> <a href= "https://marketingschool.io/growth-accelerator-mastermind"><span style="font-weight: 400;"> Marketing School</span></a> <span style="font-weight: 400;">site for more information.</span></li> </ul> <p><strong>Links Mentioned in Today’s Episode:</strong></p> <ul> <li><a href="https://www.onepeloton.com/"><span style= "font-weight: 400;">Peloton</span></a></li> <li><a href="https://www.soul-cycle