How Often Should You Scrub Your Email List | Ep. #991

Nomzy Stholly

6 min

Investing & Markets

Description

In episode #991, we discuss how often you should scrub your email list. Tune in to hear how often you need to purge the rolls! We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href= "https://docs.google.com/forms/d/e/1FAIpQLSegKGoOGZ2CfPUZjPMAMSWD_lBVKSSRym1HP57fQJV67oAwEw/viewform"> here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: How Often Should You Scrub Your Email List</li> <li>[00:40] Everyone believes you need a huge email list.</li> <li>[00:45] If people don’t open your emails, there is no point to having them on the list.</li> <li>[01:05] Opens and clicks are the best way to gauge who is interested in your content, products, or services.</li> <li>[01:33] Eric purges his email list about once per month.</li> <li>[01:45] His team has a workflow that sends people through a re-engagement campaign. If they don’t open that email, they will be purged.</li> <li>[01:58] <a href= "https://mailchimp.com/">Mailchimp</a> doesn’t like you scrub your rolls.</li> <li>[02:10] <a href= "https://convertkit.com/">ConvertKit</a> offers scrubbing automation.</li> <li>[02:30] Neil’s list gets scrubbed daily.</span

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Episodes

How Often Should You Scrub Your Email List | Ep. #991

Nomzy Stholly

6:27