How New Frontier Data leverages data in cannabis

<p>Gary Allen has leveraged lessons from the high-tech and advertiisng industries to lead New Frontier Data as it provides the booming cannabis industry with accurate data on trends and insights.<br /> The company now serves over 30 markets.<br /> <br /> In this episode:</p> <ul> <li>Discover the vision behind how big data can help in cannabis</li> <li>Learn how lessons from the tech boom and bust should inform your cannabis strategy</li> </ul> <p><strong>Who is Gary Allen?</strong><br /> Gary Allen is CEO New Frontier Data, a data, analytics and technology firm specializing in the global cannabis industry. Gary’s expertise in operations, marketing and technology, applied to a high growth company in a fast-moving, emerging market, is perfectly aligned with this evolution of his 24-year career as an executive.<br /> <br /> His career is founded in advertising technology. By the end of 2015, some of his former colleagues were entering cannabis, and he made the leap to join them.</p> <p> </p>