How LUX* resorts rose like Phoenix from ashes (verge of bankruptcy) to ranking in TOP 5 hotels?

We have probably seen companies going bankrupt. But rarely we get to see companies rising like phoenix after hitting the rock bottom. This is one such story. Under the leadership Mr. Paul Jones, CEO, LUX* chain of resorts and guidance from Mr. Ron Kaufman: LUX* resorts are TOP rated by thousands of their happy guests. LUX* has managed to curated Service Excellence DNA in each of its employee. LUX* makes vacation unforgettable for its guests. A beautiful memory to cherish always.