How Loyalty Programs Keep Shoppers Coming Back - Where We Buy #202

<p>How do shopping centers and shopping districts  keep patrons coming back? Loyalty programs offer the perks and discounts to create and engage loyal shoppers.  Ben Chesser is the founder and CEO of Coniq, a customer engagement and loyalty software company. He explains how different types of shoppers will respond to different types of perks. He also walks through the program at the Bicester Village outlet shopping center, a popular tourist destination in the UK.</p> <p>James Cook is the director of retail research in the Americas for JLL. </p> <p>Subscribe: <a href= "https://itunes.apple.com/us/podcast/where-we-buy/id1186408446?mt=2&ls=1"> Apple Podcasts</a> | <a href= "https://open.spotify.com/show/5foHMsABY7H5l88nIwBKuZ?si=GxFexBGJQXG4HAgyhBw27g"> Spotify</a> | <a href= "https://podcasts.google.com/?feed=aHR0cDovL3doZXJld2VidXkubGlic3luLmNvbS9yc3M="> Google Podcasts</a><br /> Listen: <a href= "http://wherewebuy.show/">WhereWeBuy.show </a><br /> Alexa: Say "Enable the Where We Buy <a href= "https://www.amazon.com/dp/B07BSXLMM3/">skill</a>"</p> <p>Email: jamesd.cook@am.jll.com </p> <p>Watch our week video show, Everything We Know About Retail: <a href= "http://everythingweknow.show/">http://everythingweknow.show/</a></p> <p>Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061 </p> <p>Read more retail research here: <a href= "http://www.us.jll.com/retail"> http://www.us.jll.com/retail</a></p> <p>Theme music is <a href= "http://freemusicarchive.org/music/The_Good_Lawdz/A_Lil_Sumthin_Sumthin/The_Good_Lawdz_-_A_Lil_Sumthin_Sumthin_-_03_Run_In_The_Night"> Run in the Night</a> by The Good Lawdz, under <a href= "https://creativecommons.org/licenses/by-sa/3.0/">Creative Commons license</a>.</p>