How Long Should You Spend on Marketing Before You Give Up? | Ep. #577

<p>In episode #577, Eric and Neil talk about when you should give up on marketing. Tune in to hear if, how, and when you need to call it quits.</p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li>[00:27] Today’s Topic: <em>How Long Should You Spend on Marketing Before You Give Up?</em></li> <li>[00:41] Neil gives up on tactics, instead of marketing as a whole.</li> <li>[01:00] He’ll try out five to ten tactics and keep whatever works.</li> <li>[01:20] In many cases, if you don’t experiment, you will just spin your wheels.</li> <li>[01:50] Eric was hanging out with the <a href= "https://zapier.com/">Zapier</a> CEO and they agreed it is difficult to hand off marketing.</li> <li>[02:45] There are constantly new tactics, so you need to incorporate those into your workload.</li> <li>[03:15] Keep trying to improve all the time and integrate new techniques into your workflow.</li> <li>[03:35] You won’t see traction with SEO within the first six months.</li> <li>[04:00] <a href="https://ahrefs.com/">Ahrefs</a> will help you track your impressions and any traction you’re getting.</li> <li>[04:40] Be patient when working with long-term solutions.</li> <li>[04:45] With paid advertising, you need to make it work right away, because you will lose a lot of money otherwise.</li> <li>[05:48] You should look to grow your organic keywords by 10% month by month; for SEO, you should look to grow your top three keywords by 10% month by month.</li> <li>[06:07] That’s all for today!</li> <li>[06:11] Go to <a href= "http://www.singlegrain.com/giveaway">Singlegrain.com/Giveway</a> for a special marketing tool giveaway!</li> </ul> <p><strong>Leave some feedback:</strong></p> <ul> <li><strong>What should we talk about next?</strong> Please let us know in the comments below.</li> <li><strong>Did you enjoy this episode?</strong> If so, please leave a short review.</li> </ul> <p><strong>Connect with us:</strong></p> <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprou