
How do we save small businesses from disaster?
Miss Jey Arts
36 min•0 plays•0 favorites
Entrepreneurship Strategy
Description
<p>We know small businesses are struggling. But what can we as individuals and consumers do to ensure they make it through to the other side of this pandemic?</p><p>There are plentiful options—smart legislation, effective regulation, and consumer choice, to name a few—but today on Business Casual, we’re diving deep into one strategy geared toward insulating small businesses from the chill of globalization and multinational competition. </p><p>That strategy: local currencies, or alternative forms of money that can only be used in particular regions. We’re taking the show up to the Berkshires in Massachusetts, where a local currency has kept a small business economy thriving despite...everything. </p>