How Data Can Become Dogma For Product Managers - Blagoja Golubovski, Visit.org

<p><a href="https://www.linkedin.com/in/melkoumov/"><strong>Follow Aram Melkoumov on Linkedin</strong></a> for highlight clips and DMs.</p><p>As product managers, how much should we rely on data? How much does data tell us about our nuanced realities? Can user interviews be manipulated to confirm bias? Tune in as we explore these questions.</p><p><strong>About Blagoja</strong><br>Blagoja Golubovski is Vice President of Product Management at Visit.org. Among other roles, he previously was the Vice President of Product Management at Simpplr and the Director of Product Management at Vindicia. In any room, Blagoja is likely the least controversial; he brings people together into the center. </p><p><strong>Books mentioned:</strong><br>Originals by Adam Grant: https://www.amazon.com/Originals-audiobook/dp/B01A7Q61LI/  <br>Tuesdays with Morrie by Mitch Albom: https://www.amazon.com/Tuesdays-Morrie-Greatest-Lesson-Anniversary/dp/076790592X/ <br>The Alchemist by Paulo Coelho: https://www.amazon.com/Alchemist-Paulo-Coelho/dp/0062315005/ </p><p><strong>SHOW NOTES:</strong><br>00:00 | Who is Blagoja Golubovski?<br>00:28 | Why you shouldn’t use data as your bible<br>01:21 | When are data indicators not useful?<br>02:41 | Common b2b problem: having a much lower adoption rate than expected <br>06:44 | Main misconception about product management <br>08:04 | What’s a great product? <br>10:23 | Sales-driven approach vs. a product-led approach: can they co-exist? <br>13:15 | Biases in decision making: putting too much emphasis on user interviews<br>16:56 | Not taking scale seriously<br>19:03 | 3 True and tested principles of product management <br>21:09 | What no amount of money can fix (a lot of products have this problem)<br>22:59 | Working towards arbitrary launch dates: do or don’t?<br>24:22 | How to ask better questions in your user interviews<br>24:47 | Getting comfortable saying no <br>25:36 | Working for only two hours per week: is it possible? <br>26:56 | The talent of being uncontroversial <br>27:48 | Most worthw