How Consumer Data Platforms Make Banking More Human with Isabella Gabowicz

<p>Who hasn’t received an email from their bank for an account that’s completely irrelevant?</p> <p>It makes you feel like your bank doesn’t care about you one bit, right?</p> <p>Banks have all the data they could ask for to understand their customers, but, clearly, most of them don’t know how to use it.</p> <p>But customer data platforms are changing that.</p> <p>Today’s guest, <a href="https://ca.linkedin.com/in/izabellagabowicz">Isabella Gabowicz</a>, COO at <a href="https://getsensibill.com/">Sensibill</a>, is someone helping lead the CDP revolution. She joins the show to share why CDPs are such an exciting tool for leveraging data to deliver better customer experiences.</p> <p>In this episode, we discuss:</p> <ul><li>How CDPs make banking more human</li> <li>How to Use a CDP to marketing noise into highly targeted marketing</li> <li>How CDPs foster empathy </li> </ul> <p>To ensure that you never miss an episode of Payments Innovation, <a href="https://apple.co/2Hlc1h3">subscribe on Apple Podcasts</a>, <a href="https://open.spotify.com/show/6i142vdbj7K4lhAgDCub7E">Spotify</a>, or <a href="https://www.currencycloud.com/payments-innovation-podcast/">here</a> and don’t forget to check out our <a href="https://www.youtube.com/playlist?list=PLz2zZ6FT8oF-yR7Mc_Dcv1rfunvQ9ntY6">YouTube</a>!</p> <p>Until next time!</p> <p><em>Listening on a desktop &amp; can’t see the links? Just search for Payments Innovation in your favorite podcast player.</em></p>