How Can Your Agency Survive and Thrive in Difficult Times?

<p>Worried about your agency's future? Do you second guess every decision you make? There's no doubt, things are uncertain right now. But what if you took this moment to focus on the opportunities available right now, instead of the challenges that could get in your way?</p> <p>In this episode, we'll cover:</p> <ul> <li>3 tips to help your agency survive adversity.</li> <li>Why you should build relationships with fellow agency owners.</li> <li>Can your agency grow during an economic downturn?</li> </ul> <p>Today I sat down for an informative chat with Rudy Fernandez, CEO of <a href="https://creativeouthouse.com/" target="_blank" rel= "noopener">Creative Outhouse</a>. Rudy started his agency in October 2001, right after 9/11. Less than 10 years later, Rudy faced another challenge, the <a href= "https://jasonswenk.com/illness-injury-death/">death of his partner</a> during an economic crisis. And now, Covid-19. He's here to talk about how his agency has survived when many people would have given up and what you can do right now to protect your agency's future.</p> <h2>3 Tips to Help Your Agency Survive Adversity</h2> <p>Rudy has seen his share of adversity over the past 20+ years. But through every twist and turn, Rudy has managed to push through and grow his agency into what it is today. So what's his secret?</p> <ol> <li><strong>Just keep moving:</strong> When life hits you in the face, sometimes the only thing you can do is just keep moving. Rudy says this is how he survived the death of his partner in 2009. Focus on what you know you are supposed to do and what you can do. Think about the clients you serve and why they hired you. Above all, keep making the calls and getting out there.</li> <li><strong>Celebrate the little wins</strong>. When you're dealing with adversity, the big wins can feel few and far between. When things get tough, don't forget to recognize the simple things. Did you have a great phone call? Connect with a potential prospect? These little wins can build momentum and push you to keep going.<