How Bigger Pockets Grew to 2M+ Members

<p>Today Greg is joined by Josh Dorkin, the founder of Bigger Pockets, a community helping millions of members learn how to invest in real estate. In this episode, Greg and Josh talk about Josh's (sometimes) cautionary tale about the grind of building a community out of nothing. </p><p>►►Subscribe to Greg's weekly newsletter for insights on community,<br>creators and commerce.You'll also find out when new and exclusive<br>episodes come out from Where it Happens. And it's totally free.</p><p><a href="https://latecheckout.substack.com/">https://latecheckout.substack.com</a></p><p>FIND ME ON SOCIAL:<br>Twitter: <a href="https://twitter.com/gregisenberg">https://twitter.com/gregisenberg</a><br>Instagram: <a href="https://instagram.com/gregisenberg/">https://instagram.com/gregisenberg/</a><br>TikTok: <a href="https://tiktok.com/@gregisenberg">https://tiktok.com/@gregisenberg</a></p><p>LINKS FOR THIS EPISODE:<br>Production Team:<br><a href="https://www.bigoceanpodcasting.com/">https://www.bigoceanpodcasting.com</a><br>Josh Dorkin:<br><a href="https://www.biggerpockets.com/">https://www.biggerpockets.com/</a><br><a href="https://twitter.com/jrdorkin">https://twitter.com/jrdorkin</a></p><p><br>SHOW NOTES<br>0:00 - Intro<br>1:00 - The story behind Bigger Pockets<br>12:40 - Building an audience vs. Building a community<br>15:45 - Biggest challenges of running a community<br>18:18 - Protecting your brand<br>23:00 - Responsible monetization<br>28:44 - Creating products<br>32:57 - You don't need to be an expert<br>41:32 - Stop comparing <br>47:47 - Josh's cautionary tale<br></p>