Here's How You Can Build a Widely-Known Brand in Your Niche (Without Spending a Fortune) | Ep. #1448

<p><span style="font-weight: 400;">In episode #1448, we talk about how you can build a well-known brand in your niche without spending a fortune. Larry Kim, Dave Perell, and Logan Paul are only a few of the many people who have built successful brands doing what they are passionate about. Tune in to hear why consistency and repeatedly exposing people to your brand are the two top strategies in the brand-building game!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:25]</strong> <span style= "font-weight: 400;">Today’s topic: Here’s How You Can Build A Widely-Known Brand in Your Niche (Without Spending a Fortune).</span></li> <li><strong>[00:33]</strong> <span style="font-weight: 400;">Brian Dean from Backlinko went for the SEO niche despite it being highly competitive. </span></li> <li><strong>[00:41]</strong> <span style="font-weight: 400;">He built his brand from consistently writing good long-form, data-driven content. </span></li> <li><strong>[01:10]</strong> <span style="font-weight: 400;">Larry Kim built a great brand for pay-per-click advertising.  </span></li> <li><strong>[01:31]</strong> <span style="font-weight: 400;">You can be known for whatever you are trying to do if you are consistent. </span></li> <li><strong>[01:47]</strong> <span style="font-weight: 400;">The importance of leveraging the rule of seven.</span></li> <li><strong>[01:58]</strong> <span style= "font-weight: 400;">Chatbots and other ways you can repeatedly expose people to your brand. </span></li> <li><strong>[02:26]</strong> <span style="font-weight: 400;">Dave Perell built a successful brand on Twitter where he educates people about writing. </span></li> <li><strong>[02:51]</strong> <span style="font-weight: 400;">Start with one channel first—don’t try to do everything at once. </span></li> <li><strong>[03:26]</strong> <span style="font-weight: 400;">A brand is one of the most defensible things you can have. </span></li> <li><strong>[03:45]</strong> <span style= "font-weight: 400;">Experiment with di