Hallyu - The Korean Wave

Hallyu is a Chinese term which literally means "Korean Wave" referring to the global craze for Korean culture. It is a collective term used to refer to the phenomenal growth of Korean culture including everything from movies, music, drama, to online games and cuisine. It is a way for Korea to develop its soft power. Dramas like Crash Landing on You, movies like Parasite, bands like BTS and the extreme popularity of their songs like Butter and Dynamite have made Hallyu the phenomenon it is today.  --- Send in a voice message: https://anchor.fm/poorvi-daxini/message