Going Back In Time, What Marty Fagan Would Say To His Younger Self

<p>Mo asks Marty Fagan: If you could record a video about growth or Business Development, and send it back to your younger self, what would you say?</p> <ul> <li>First thing is to be authentic. If you truly are authentic, people can pick up on that. And if you're not authentic, they can pick up on that as well.</li> <li>If you’re talking to someone and you don’t think your solution is a good fit, don’t sell it to them.</li> <li>Closing the sale no matter what may work in the short-term, but it’s a terrible strategy in the long-term.</li> <li>The second thing is to have a passion for the solution you are offering to your customers. People pick up on your passion, which contributes to that feeling of authenticity.</li> <li>Having passion and authenticity establishes trust, and that trust needs to be in place to have a conversation result in a closed deal.</li> <li>If you’ve developed a deep expertise, it’s okay to be excited about it and convey that energy to people.</li> </ul> <p> </p> <p> </p> <p>Mentioned in this Episode:</p> <p><a href="http://growbigplaybook.com/" target="_blank" rel= "noopener">GrowBIGPlaybook.com</a></p> <p><a href="https://www.linkedin.com/in/martyfagan" target="_blank" rel="noopener">linkedin.com/in/martyfagan</a></p>