GLOBAL TEAM HORSE RACING

GTH (Global Team Horse Racing) is the re-imagined format of traditional horse<br /> racing; It’s fast-paced, team-based, easy to understand and fun. This isn’t your<br /> normal day at the races and it’s taken South Africa by storm.<br /> Angus Campbell, marketing director of GTH, explains: “While there are still successful<br /> international signature horse racing events like the Melbourne Cup, The Kentucky<br /> Derby, The Dubai World Cup, and the Durban July, the truth is that horse racing, like<br /> all sporting entertainment businesses, needs rejuvenation to appeal to modern<br /> audiences. GTH is a racing revolution, it’s a new and improved product changing the<br /> perception of what a day at the races is. We offer a faster, easier to understand and<br /> entertaining version of traditional racing.”<br /> This new approach is certainly appealing to a local market with GTH winning the<br /> prestigious Event of the Year award last year at the Hollard Sports Industry awards<br /> ceremony, beating events like the Rugby World Cup Sevens final.