GE Ep 326 [2021] - How R-Zero Disrupted A 100 Year Old Industry While Doing $11 Million in Sales in Year 1 w/ Eli Harris

<p>Eli Harris founded two successful startups before the age of 30 and is now the President and Co-Founder of R-zero, taking on his biggest challenge yet, which is to tackle the transmission of pathogens in the covid-19 era and into the future. Eli founded R-zero in April of 2020 and in less than a year, he’s made over $11 million in sales.</p> <p>Listen in as Eli shares how he disrupted a 100+ year old industry and made over $11 million in sales during a global pandemic, as well as what R-zero is doing to impact the fields of healthcare and pathology. He shares insight into the benefits of using UVC towers and technological innovations to prevent infection, R-zero’s unique subscription service, and misconceptions of the accessibility of industry disruption.</p> <p><strong>During this interview, we discuss:</strong></p> <p>2:25 – Eli’s entrepreneurial journey</p> <p>4:01 – About R-zero & What attracted you to pathology and pandemics?</p> <p>7:08 – What is your market?</p> <p>7:41 – 2 ways R-zero disrupted the disinfection industry & R-zero’s value proposition</p> <p>12:48 – Identifying an audit trail and innovating a product for dynamic commercial spaces</p> <p>16:58 – Creating awareness with effective marketing strategies & The importance of a great team and channel partners</p> <p>21:14 – Misconceptions of industry disruption</p> <p>22:44 – Eli’s favorite growth tool</p> <p>23:27 – His most recommended book</p> <p>23:52 – How to connect with Eli</p> <p>Plus, a whole lot more!</p> <p><strong>Resources:</strong></p> <p><a href="https://rzero.com/" target="_blank" rel= "noopener"><strong>R-zero</strong></a></p> <p><a href="http://www.salesforce.com/" target="_blank" rel= "noopener"><strong>Salesforce</strong></a></p> <p><a href= "https://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244" target="_blank" rel="noopener"><strong>The Innovator’s Dilemma by Clay Christensen</strong></a></p> <p><strong><a href="mailto:eli@rzerosystems.com" target="_blank" rel="noopener">Email Eli:</a> <a href