Game On: how your brand can be a supporter, not just a spectator
 Game On: how your brand can be a supporter, not just a spectator

Game On: how your brand can be a supporter, not just a spectator

Becca

23 min
Business & Finance
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Description

<p>Interest in women’s football is at an all time high, with England’s Lionesses the most supported women’s national side in the world. To understand how this year’s Women’s World Cup is a key opportunity for brands if they play it right, Footballco's Meg Templeton and Head of INDIVISA Morgan Brennan join us for Stay Engaged. They share some of the amazing stories that led to the Lionesses engaging global audiences and investigate how Gen Z’s habits are reshaping the game.</p><br><p>Indivisa’s Ultimate Guide to the Women’s World Cup&nbsp;<a href="https://www.indivisa.com/articles/womens-world-cup-ultimate-guide" rel="noopener noreferrer" target="_blank">https://www.indivisa.com/articles/womens-world-cup-ultimate-guide</a></p><p>Footballco’s women's&nbsp;football&nbsp;Fandom research.&nbsp;<a href="https://www.footballco.com/wwc-report" rel="noopener noreferrer" target="_blank">https://www.footballco.com/wwc-report</a></p><p><br></p><br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

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