Functional Medicine Marketing and Branding, with Dr. David Touhill

<p>Dr. David Touhill shares advice for building a functional <strong>medicine marketing</strong> strategy that drives results in 2021. He shares insights about:</p> <ul> <li>How he strategically moves marketing dollars to maximize his clients’ returns</li> <li>Why digital marketing is so important for brick and mortar businesses today</li> <li>Why you should be focused on selling results, not fee-for-service</li> <li>Why now is the best time to pursue warm leads, and how to approach them</li> <li>How to diversify your functional <strong>medicine marketing</strong> spend to drive growth and maximize your results</li> <li>Why you should hire a professional to manage your digital marketing efforts</li> <li>How to build a funnel, track your results, and follow up on the qualified leads</li> <li>Where he sees opportunities for functional medicine doctors in 2021</li> </ul> <h2>Functional Medicine Marketing in the Digital Space</h2> <p>Dr. David Touhill is an innovative functional medicine marketing strategist. He bridges the gap between the vision and the strategic plan, designing specific products and processes that are scalable to provide long term revenue and growth. Dr. David is passionate about working with brands that have a powerful purpose to help others, and he creates strategies that help them go from good to great. Dr. David joins us on this week’s episode of The FM Shift to share his expertise on digital marketing in the functional medicine arena.</p> <h3>Digital Marketing in a Pandemic</h3> <p>To put this conversation in perspective, Dr. David played a major role in the incredible growth of Josh Axe and Jordan Rubin’s company, Ancient Nutrition. In medicine marketing and other niches, Dr. David oversees more than a million dollars per month in advertising and marketing spend. Out of necessity, this scope has forced Dr. David to stay on top of industry trends and keep his finger on the pulse of the marketplace. Now more than ever, digital marketing is a critical lifeline of brick and mortar businesses like