Focus on Conversions and Then Traffic #2292

<p><span style="font-weight: 400;">In episode #2292, we talk about why you should focus on conversions first and then traffic. We believe that your conversion rate is the most vital metric when it comes to digital marketing. While both conversions and traffic are essential to your business, having thousands of visitors to your website is no good if they aren’t actually buying your products or services. Tune in today to find out how to grow your bottom line with conversion rate optimization, plus so much more!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:20]</strong> <span style= "font-weight: 400;">Today’s topic: Focus on Conversions and Then Traffic.</span></li> <li><strong>[00:25]</strong> <span style="font-weight: 400;">The disproportionate focus on traffic in marketing.</span></li> <li><strong>[00:56]</strong> <span style="font-weight: 400;">Why you should focus on conversions first if you want to optimize revenue.</span></li> <li><strong>[01:51]</strong> <span style="font-weight: 400;">How to optimize your conversion rate to grow your bottom line.</span></li> <li><strong>[02:06]</strong> <span style="font-weight: 400;">Why resource allocation is critical for any business.</span></li> <li><strong>[02:10]</strong> <span style="font-weight: 400;">An example that illustrates how focusing on traffic can be a waste of time.</span></li> <li><strong>[03:31]</strong> <span style="font-weight: 400;">Common metric-tracking mistakes we see companies make.</span></li> <li><strong>[03:58]</strong> <span style="font-weight: 400;">That’s it for today! Don’t forget to rate, review and subscribe!</span></li> <li><strong>[04:00]</strong> <span style="font-weight: 400;">Go to</span> <a href="https://marketingschool.io/live"><span style= "font-weight: 400;">https://marketingschool.io/live</span></a> <span style="font-weight: 400;">to learn more!</span></li> </ul> <p> </p> <p><strong>Links Mentioned in Today’s Episode:</strong></p> <p> </p> <ul> <li style="font-weight: 400;" aria-level="1"><spa