FoA 300: Seven Consumer Values Influencing the Future of Agriculture

<p><span style="font-weight: 400;">Previous guests featured: </span></p> <p><a href= "https://aggrad.libsyn.com/foa-265-climate-land-use-and-agriculture-with-richard-waite-of-the-world-resources-institute"> <span style="font-weight: 400;">Richard Waite</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-286-nutrient-density-and-the-future-of-quality-driven-food-systems"> <span style="font-weight: 400;">Dan Kittredge</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-209-from-commodity-crops-to-gourmet-farming-with-jason-persall"> <span style="font-weight: 400;">Jason Persall</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-220-agricultural-solutions-for-hunger-and-poverty-with-paul-winters-of-ifad"> <span style="font-weight: 400;">Paul Winters</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-253-social-e-commerce-and-gamifying-groceries-with-xin-yi-lim-of-pinduoduo"> <span style="font-weight: 400;">Xin Yi Lim</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-224-plant-based-plastic-with-green-dot-bioplastics"> <span style="font-weight: 400;">Mark Remmert</span></a></p> <p><a href= "https://aggrad.libsyn.com/foa-210-the-future-of-ag-media"><span style="font-weight: 400;"> Sarah Mock</span></a></p> <p>Join the FoA Community: www.Patreon.com/agriculture</p> <p><span style="font-weight: 400;">For most of the history of industrial agriculture, consumers demanded of the food system four foundational criteria: price, safety, taste and convenience. This has not changed, nor do I have reason to believe it will in the future. What has changed is that we have realized that if we make those our only criteria, we fall victim to a host of other problems: health problems, climate change, environmental degradation, inequities, and unfortunately the list goes on. </span></p> <p> </p> <p><span style="font-weight: 400;">New values have emerged from consumers that want more out of our food system beyond just the price, safety, taste and convenience which of course remain vital. </span></p> <p><