FOA 194: Accelerating AgTech Adoption

<p> </p> <p><strong> </strong></p> <div class="c-message_kit__gutter"> <div class="c-message_kit__gutter__right" data-qa= "message_content"> <div class= "c-message_kit__blocks c-message_kit__blocks--rich_text"> <div class= "c-message__message_blocks c-message__message_blocks--rich_text"> <div class="p-block_kit_renderer" data-qa="block-kit-renderer"> <div class= "p-block_kit_renderer__block_wrapper p-block_kit_renderer__block_wrapper--first"> <div class="p-rich_text_block" dir="auto"> <div class="p-rich_text_section">In10t CEO Randy Barker joins me to share some high-level thoughts on customer adoption. He told me it all starts with the farmer, and the recognition that all farmers are different.</div> </div> </div> </div> </div> </div> </div> </div> <div class="c-message_actions__container c-message__actions" role= "group" aria-label="Message actions"> </div> <p> </p> <div class="c-message_kit__gutter"> <div class="c-message_kit__gutter__right" data-qa= "message_content"> <div class= "c-message_kit__blocks c-message_kit__blocks--rich_text"> <div class= "c-message__message_blocks c-message__message_blocks--rich_text"> <div class="p-block_kit_renderer" data-qa="block-kit-renderer"> <div class= "p-block_kit_renderer__block_wrapper p-block_kit_renderer__block_wrapper--first"> <div class="p-rich_text_block" dir="auto"> <div class="p-rich_text_section">In10t collaborator Chad Rubbelke is a farmer in Central North Dakota who is a great example of someone who is the right type of collaborative, intelligent, and curious farmer collaborator any company would want to work with. Along with Chad, we talk with John Grandin, who is the National Agronomy Coordinator for Compass Minerals, which is an industry-leading plant nutrient company.</div> </div> </div> </div> </div> </div> </div> </div> <div class="c-message_actions__container c-message__actions" role= "group" aria-label="Message actions"> </div> <p><em> </em></p> <p><em> </em></p> <p><em> </em></p> <p>"Adoption is important to everyone. It's the transactional endgame." -